Connecting to Customers with User-Generated Content

What if we told you that you had a team of team of untapped marketers and salespeople waiting to help spread the word about your business? They don’t require a salary, and you might never meet them in person, but you also can’t afford to ignore them. No, we’re not suggesting you “invest” in an unpaid intern. Instead, we recommend crowdsourcing content from willing brand ambassadors. Need a refreshed marketing strategy to help you break through the noise and increase …

How Small Businesses Can Create Big Time Video Content

No matter how shoestring your marketing budget, you can’t afford to not invest in video marketing. Videos are highly shareable pieces of content that capture customers and encourage them to engage with your brand. In fact, marketers frequently report higher conversion rates and increased CTRs when video is used for email and social media marketing purposes.

Who’ll Run the World? Visuals.

In online spaces, visuals are king. It’s a show not tell world where consumers are all but eschewing words in favor of graphics. Be it videos, photos or emojis, the demand is clear. When communicating marketing messages, best to use visual stories with limited text, if not in lieu it entirely.

Pictures Are Taking Over The World

Pictures are taking over the world. Literally. Instagram is the single fastest growing social network in the world today. Why? It’s because pictures and visual media drives emotion. What started out as a photo sharing app has fundamentally changed the way we communicate and view media in this digital age.