You know the feeling. You really want to get in shape, but getting started is just. so. hard. However, every day you put it off is another step further away from your end goal. In all reality, a little bit of time each day and a lot of discipline can be truly transformational.
One billion hours. That’s how long we collectively spend consuming content on YouTube every day. The only statistic that rivals it? The 1.8 billion total monthly users that login to watch – that’s a quarter of the world’s entire population! What’s more, when it comes to reaching 18-49-year-olds, YouTube outpaces every other major cable network in the U.S. and 85% of American teens use it, too.
Once upon a time, it was all about campfires not TVs, social media, or even radio that held us captive. The stories told around the fire helped shape entire cultures and solidify communities.
Are you a fan of podcasts? In recent years, streaming audio has surged in popularity, giving traditional, “terrestrial” radio a serious run for its money. Still, the two aren’t mutually exclusive. Some media firms produce content for both podcasts and terrestrial radio stations. NPR is one such company; folks who enjoy the popular shows “Radiolab” and “This American Life” can choose to access new episodes through either traditional radio or the internet. In this video, we discuss NPR’s recent acquisition …
The language-processing center is one of the most developed parts of the adult brain. It’s a highly advanced system that allows us to decipher meaning from pure silence. With little effort, black and white symbols take on all kinds of meaning.
No matter how shoestring your marketing budget, you can’t afford to not invest in video marketing. Videos are highly shareable pieces of content that capture customers and encourage them to engage with your brand. In fact, marketers frequently report higher conversion rates and increased CTRs when video is used for email and social media marketing purposes.
Imagine performing a Google Search only to discover all the content with a first-page ranking had been upvoted there. This is, essentially, the premise behind Reddit, a discussion website that hinges on content ratings.
In online spaces, visuals are king. It’s a show not tell world where consumers are all but eschewing words in favor of graphics. Be it videos, photos or emojis, the demand is clear. When communicating marketing messages, best to use visual stories with limited text, if not in lieu it entirely.
If you’re looking for a new technique to enhance your SEO, Schema is a powerful tool to boost your search engine result pages, also referred to as (SERPs). Not too many people use Schema, but it’s something that most people see and interact with on a daily basis. Why Is It Important? Not only does Schema enhance your general search engine results, and the way that they are displayed to users, but they can improve your click through rates on your …
Hi, this is Eric, CEO of Globe Runner. I want to talk to you today about content marketing – but I’d really like to change the way we talk about content marketing. I have a lot of customers that come in and say ‘shouldn’t I be blogging and doing stuff on social media?’ And the answer is yes, you probably should. But how you do that is important. So, let’s use a different word. Instead of content marketing, let’s call …