Tuning in to Twitter Live

It’s been almost a year since MGM studios and Twitter joined forces for an immersive New Year’s Eve experience using Twitter Live. In the span of a few hours, the launch segment had garnered an impressive 22 million views and impressions. Since then, the micro-blogging social media site has updated and added to the live streaming feature, reflecting back a cultural craving for immediacy.

Twitter Live

Live streaming is one of the most captivating ways to market an event and more and more options are becoming available to live stream your company’s event on social media. Facebook, Twitter, and Instagram Live all have great user interface and allow you to go live instantaneously. Each social medium has pros and cons and you really want to look at who you are trying to interact with when deciding what platform to go live on. CEO Eric McGehearty talks …

Top 100 Tech Influencers on Twitter for 2014

Business Insider has released their list of the top 100 most influential tech people who are on Twitter. This is the updated list for 2014. There are some surprises, as it’s interesting to see several people from the search industry make the list this year. For example, Rand Fishkin @randfish comes in #73, while Matt Cutts @mattcutts came in 32nd in the list. Danny Sullivan @dannysullivan beat out @mattcutts and Danny is 22nd on the list. 100. Rupert Murdoch Handle: …

Get Your Twitter Follow Button!

Back in February, we did a blog post about Twitter redesigning its interface with additional features and rich media integration. Now, Twitter has recently rolled out another change that may have a large impact for businesses; the Twitter Follow Button. Users can now click an embedded Twitter button to follow Twitter accounts directly from websites that interest them.

Twitter Redesigns Its Interface

If you are like most Twitter users, you usually access Twitter through a third-party application. Some use browser-based services like Hootsuite, while many prefer desktop applications like Tweetdeck. Still, the majority of tweets come from mobile devices using text messages and mobile apps. The fact is, that less than half of all tweets are sent from Twitter.com and its web interface. Looking to build up lost ground to many of these applications, Twitter has redesigned its own interface to look …