Ever since high school, I have always had an interest in marketing or more specifically sports marketing. So much in fact that I tailored my college education to focus on it. I didn’t shift my focus to digital marketing until I had my first true digital marketing role in the summer of my sophomore year. As a Marketing and Production Intern for a well-known imaging company, my marketing responsibilities included managing a CRM system, handling social media accounts, and helping with PR initiatives. I still graduated with a concentration in Sports, Events, and Tourism but that short summer was all it took for me to want to shift my focus to digital marketing. 2 years and a decent amount of certifications later, I am proudly working for a successful digital marketing agency.