Connect with: Ryan on LinkedIn or Eric on LinkedIn
Eric: Hi, it’s Eric with Goldrunner SCO and I’m talking to Ryan here with The BOSS Group. We were just chatting a little bit about using social media for recruiting. The BOSS Group is a recruiting agency and, Ryan, what insights do you have? What kind of social media tools you like? What platforms do you like?
Ryan: We’ve mainly used two different things. LinkedIn is, obviously, the best resource for us for a couple of different reasons. It gives us breadth of how many people we can go and extend our network to. So, not only who am I linked in to, but who those contacts are linked in to.
You can also read the recommendations that people have and, being inside of groups, we’re able to go and post questions and instantly have answers to who is the best iPhone developer in all of Dallas. Instantly, there’s people saying “This is who it is” and it gives us a good starting spot to go and find candidates on who to call.
The second thing would be, in Twitter we’re able to go and, not only see and find out about candidates, but, from a client perspective, we’re able to see who’s looking. Just last Friday, we had a client that didn’t even think about reaching out to us that said “We need a developer for 48 hours over the weekend.” It was at 4:30 on Friday and we had someone to him by five o’clock.
If it wasn’t for Twitter, then we would’ve never known about the opportunity. So, both from a candidate perspective and a client perspective, we’re able to go and access information through listening, kind of what we’re talking about today, and going and just actively posting content and trying to get feedback.
Eric: On LinkedIn, do you find that you can do most of what you need with the free version of LinkedIn or do you really rely on the paid recruiting tools on LinkedIn?
Ryan: Well, I don’t rely on a super heavy recruiting tool. We do have a beefed-up account, mainly for two things. One, it allows me to go in and send a lot more in mails. The people that don’t want to be contacted, then it allows me to access people. As long as my feedback is good, which it traditionally always is because I’m looking for jobs for people, and I’m constantly using the in mail feature.
The second thing is it allows me to categorize where people fall in place. I can instantly go and say “Hey, here’s an SCO person” so I’ve got 50 people that I know that I can rely on.
Then I say “Oh, I know Eric. I can go pick up the phone because I know he’s an SCO go-to type guy.”
So it allows me to categorize where all the people, because I started gathering some so many contacts.
Eric: You can organize through the thousands of people that go.
Ryan: Yeah. That’s the biggest thing with the beefed-up version of LinkedIn. It allows me to organize as opposed to just doing keyword, like SCO, than I may have 1000 people in my contacts show up. I want to know who are the 50 that I actually want to pick up the phone and talk to or send an email to.
Eric: Those are fantastic tips. Thank you so much, Ryan. Those were great tips. I appreciate you taking a moment to talk to us. Check out The BOSS Group’s website. If you’re looking for a job or if you need to hire somebody, these guys can help you out.