Staff One HR
Staff One is a leading Human Resources Managed Services firm with ESAC accreditation and multiple premium service offerings.
The first challenge Globe Runner dealt with was the fact that there hadn’t been a huge emphasis on digital marketing within the company prior to 2014, and therefore there wasn’t a lot of data to play with and help with iteration. That meant that tracking was slower at first, but over time, analytics has shown significant increases in traffic compared to previous years.
When comparing Staff One’s first full year with Globe Runner, the results are impressive:
- 18% increase in organic traffic
- 50% increase in total goals tracked on the website.
- 379% increase in home page contact form conversions
Globe Runner was able to drive great increases in organic traffic by updating the client’s website and improving their messaging for contact forms and calls to action.
In conjunction with a healthy paid search process, these results have a measurable positive impact on our client’s business.