Captain’s Log

Chatting about Chatbots: Mechanize Your Digital Marketing in 2019

Posted by Eric McGehearty

Worried a robot is going to eventually take your job? This blog post may or may not allay your fears. However, if you’re ready to improve your digital marketing strategy in 2019, better build a bot.

Read More

6 Signs you Need a Full-Service Agency

Posted by Eric McGehearty

Over the years, our full-service marketing agency has seen a lot of good businesses suffer from bad marketing. Their products are top-of-the-line, their services are the best in the biz, and their customers are wildly happy. Problem is, no one knows about them.

Read More

Talking Testimonials: Why they’re Important and How to Get Them

Posted by Amy Haley

Testimonials are like a 24-hour online marketing team who’s always working, but you never have to pay. Still, many small businesses make the costly error of leaving them off their website, not realizing the power of peer praise. How effective are they? According to Nielsen research, “92% of people will trust a recommendation from a peer, and 70% of people will trust a recommendation from someone they don’t even know.” Could customer testimonials be the key to increasing your conversion ...

Read More

7 Tips for Creating a Successful Business Podcast

Posted by Amy Haley

You’ve done your podcast reconnaissance, and are convinced that this is the year you’ll start your own podcast for your business. Whether you’re looking to monetize said podcast, increase your conversion rates, or bolster your content strategy, podcast production is the precursor.

Read More

Time Management Apps to Make 2019 Your Most Productive Year Yet

Posted by Amy Haley

Sometimes less is more. Except when it comes to time. In which case, more is always more. But just like money, time can’t be created. It simply has to be saved. And as a vital ingredient to any truly productive workday, an extra few hours here and there can accumulate into big bucks.

Read More