Captain’s Log

Digital Marketing Trends to Rule 2018: Q4

Posted by Eric McGehearty

Part 4 of a quarterly digital marketing guide from our agency experts. They say all good things must come to an end. In this final segment of our quarterly digital marketing trends for 2018, we’re committed to helping you complete the year on top of the world. For the last time this calendar year, we’ve used our collective brainpower to construct a snapshot of the digital landscape. Flashpoints in SEO strategies and social media marketing, as well as PPC and ...

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Google Lens

Posted by Eric McGehearty

If you’re a user of the Amazon app, you may be familiar with their barcode scanner. As its name implies, this feature allows you to use your phone camera to scan an item’s UPC code and—if that item is available for purchase on Amazon—take you to a page where you can purchase it. This option is incredibly handy (especially if you’re a fan of comparison shopping), but what if you could use image recognition technology to take that whole idea ...

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Google Maps AR

Posted by Eric McGehearty

Are you a fan of Google Maps? A lot of us use it in our daily lives for road navigation and urban exploration purposes; younger people may not be able to imagine what life was like before we had it at our disposal. The app is also a great way to find reviews and recommendations for different establishments, helping us choose where we’d like to shop and eat. However, while it’s one thing to be able to utilize “the wisdom ...

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Taking A Business Break: To-Dos Before Vacation Mode

Posted by Eric McGehearty

When you eat, sleep, and breathe work, the thought of taking a vacation can feel like being cut off from a critical lifeline. Yet, you know what all work and no play does to a person.

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Huawei Bitcoin

Posted by Eric McGehearty

Does the name “Huawei” mean anything to you? For many Americans, the answer is no, but Huawei is actually the third-largest manufacturer of cell phones in the world. The company is based in China (which helps explain their relative obscurity in the west), and interestingly enough, they offer their users a digital wallet that’s similar to Apple Pay. What makes the “Huawei Wallet” unique, though, is a newly unveiled feature to pay for goods and services with bitcoin. In this ...

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