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SOCIAL MEDIA CHANGES YOU NEED TO ACT ON NOW
There’s no such thing as a static social media platform. Like most of the internet, social sites and the algorithms that power them a
LOCALIZED SOCIAL MARKETING + SEO POST GOOGLE+ SHUTDOWN
Logged on to your Google + page lately? If so you might have noticed something different – nothing at all. Though the shuttering of t
KEYWORD RESEARCH THAT WORKS: THE Q4 2019 EDITION
Mom used to say, “it’s not what you say, but how you say it.” When it comes to effective keyword strategy, it’s both. Keywords
NAVIGATING EFFECTIVE PAID ADS WITH FACEBOOK’S CREATIVE COMPASS
Imagine you’re invited to a networking event. When you get there, you discover that it consists of various businesses shouting over o
6 WAYS TO WOW YOUR BOSS WITH LITTLE-KNOWN GOOGLE DRIVE TRICKS
We’ve come a long way since the days when one false stroke of the typewriter key would render a document unusable. Now we can access
SCRUB UP YOUR SOCIAL MEDIA BIOS FOR INCREASED CONVERSIONS
Social media users are a judgmental bunch. In the literal blink of an eye, they’ll subconsciously size you up based largely on your b
MUST KNOW PAID SEARCH STATS AND TERMS
PPC could easily be rebranded to PTP – pay to play. That’s where online advertising is and has been heading for the past
SOCIAL POSTING: WHAT’S TOO MUCH AND WHAT’S TOO LITTLE?
Posting on social media takes Goldilocks-like sensibilities. No, we’re not suggesting that your social media strategy is child’s pl
ONLINE REPUTATION MANAGEMENT ESSENTIALS FOR SEO AND SOCIAL MEDIA
What do your customers think of you? If you’re at all unclear or otherwise uncomfortable with the answer, your business could be suff
HOW TO SECURE SOCIAL MEDIA BRAND AMBASSADORS
Brand ambassadorship is the new celebrity endorsement. Today’s social media influencers are the movie stars of the internet, and with