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TALKING TESTIMONIALS: WHY THEY’RE IMPORTANT AND HOW TO GET THEM
Testimonials are like a 24-hour online marketing team who’s always working, but you never have to pay. Still, many small businesses m
7 TIPS FOR CREATING A SUCCESSFUL BUSINESS PODCAST
You’ve done your podcast reconnaissance, and are convinced that this is the year you’ll start your own podcast for your busine
TIME MANAGEMENT APPS TO MAKE 2019 YOUR MOST PRODUCTIVE YEAR YET
Sometimes less is more. Except when it comes to time. In which case, more is always more. But just like money, time can’t be created.
PINTEREST FOR DADS
When most people consider the social media platform Pinterest, they typically think of a decidedly female demographic. And that’s not
COZY UP TO THESE WINTER EMAIL MARKETING BEST PRACTICES
This year, email marketing drove roughly 25% of Cyber Monday sales. By some estimates, effective email campaigns are responsible f
TIS THE SEASON FOR SEARCH MARKETING MIRACLES
2018 is rounding to a close. Even as we type these words we still can’t believe it ourselves. It was a big year in search marketing a
FILTER BUBBLE
By and large, most folks enjoy feeling special. We want to be catered to, and we like to have unique, one-of-a-kind interactions with o
GOOGLE ALGORITHM UPDATE
The average layperson probably doesn’t give much thought to Google’s search algorithm. As long as they can type their query into th
HASHTAG HACKS TO BOOST YOUR BRAND’S SOCIAL MEDIA MARKETING
Gone are the days when a good old-fashioned number sign was recognized as anything but the almighty hashtag. Now, add those two vertica
GOOGLE DUPLEX
A lot of people grumble when they call a business or customer service line and wind up talking to a recording instead of a real person.