Blog
July 10, 2012
5 MYTHS OF B2C MARKETING
Business and sales are influenced by customer opinions, trust, awareness and perceptions which makes implementing B2C strategies into your marketing plan an important component. This is why we have outlined 5 common myths of B2C marketing so you can build a strong plan of action to get customers on your side and build brand ambassadors to do the dirty work for you.
May 8, 2012
SHOP TALK: WHAT IS YOUR FAVORITE SOURCE TO GATHER INSPIRATION?
We wanted to start a new series of blog posts that involves everyone in our office. Because we all have different sets of skills and knowledge, the information we share may be beneficial or entertaining to others.
March 14, 2012
CNAME / MX RECORDS FOR GOOGLE APPS SETUP
Often times we’re asked to provide Google Apps setup for some of our clients here in the Dallas area. After much googling, i’ve found it difficult frustrating to find what these values are quickly via google search.
January 25, 2012
INTEGRATING DISPLAY ADS WITH KEYWORD TARGETING FOR LOWER CPA
At DFWSEM I had a chance to interview James Moore Chief Revenue Officer of Simpli. fi about the potential of using display ads that are triggered by the users search history.
December 9, 2011
ERIC MCGEHEARTY NEW VP SPONSORSHIP FOR DFWSEM
FOR IMMEDIATE RELEASEOffice: 972-472-8528 Dallas, TX December 6, 2011 – The Dallas/Fort Worth Search Engine Marketing Association (DFWSEM) held its annual board election meeting this evening in downtown Dallas and elected Eric McGehearty, Founder and CEO of Globe Runner SEO, as its new VP of Sponsorship. DFWSEM is the leading organization in the Dallas area focused on education and networking opportunities specifically for internet marketing professionals.
November 29, 2011
THE ALPHABET GAME ACCORDING TO GOOGLE
A is for Apple right? Well not according to Google, “A” is now for Amazon.
September 9, 2011
ULTIMATE GUIDE TO HIGH CONVERTING LANDING PAGES
A common problem we have here at Globe Runner SEO is optimizing one page landing pages. Our team did some research and decided to compile some information on how to achieve the best converting landing page.