Blog
April 1, 2014
INTRODUCING A NEW GOOGLE PLUS QUALITY METRIC: VIEWS PER FOLLOWER VPF
Google Plus recently introduced a new public metric on user profiles where they show the total number of post views the user has generated. This, in itself, is an interesting metric, because it shows how active each user is on Google Plus, and how many people have actually viewed posts they have made.
March 6, 2014
GOOGLE ADDS KNOWLEDGE GRAPH DROP-DOWN WITH COMPANY DATA TO SEARCH LISTINGS
Google has recently added a drop-down to the search results listings that include Knowledge Graph data when you click the drop-down. Here’s an example of the new drop-down: Previously I have only seen Knowledge Graph data included in the right sidebar when you search for a company name or brand.
March 5, 2014
GOOGLE RECONSIDERATION REQUESTS: ARE MANUAL REVIEWS REVIEWED BY HUMANS?
Google’s “manual review” process of websites who have been penalized for violating Google’s Webmaster Guidelines is far from being a “manual” process. In fact, based on the response to a recent Reconsideration Request, I am now convinced that “manual reviews” are far from that: even the Manual Review process at Google has been algorithmized and automated.
March 4, 2014
DIGITAL MARKETING NEWS: FEBRUARY 2014
Digital Marketing News: February 2014 As a digital marketing specialist, it is absolutely necessary for me to stay up-to-date with the latest industry news, updates, and consumer technology trends. In February, I found the following articles to be especially noteworthy or interesting.
February 28, 2014
ARE SITES OUTRANKING YOU WITH YOUR OWN CONTENT?
If you answer yes to this question, then you have a potential search engine ranking problem on your hands. But the good news is that it can be fixed.
February 27, 2014
LINK REMOVALS: SOMETIMES WEBSITES GET TAKEN DOWN
One of the services we provide here at GlobeRunner is a process of cleaning up a website’s links. Due to the recent Google Penguin algorithm updates in the past year or so, a lot of sites have suffered dramatic search engine ranking losses and have had severe hits to their site traffic.
February 24, 2014
HOW TO KNOW IF A WEBSITE HAS DISAVOWED LINKS
By now, you probably have heard that if you do not like the websites that are linking to your website, you can tell Google (and Bing. com) that you don’t like them.
February 7, 2014
WHAT’S HOT ON GOOGLE+ REMOVED, REPLACED WITH EXPLORE TAB
Google Plus continues to make changes to their interface by making feature changes and moving content and options around. I am not surprised, as Google is constantly tweaking their search results pages for a better user experience.
January 21, 2014
HOW TO: FIND ALL THE POSTS BY A GOOGLE AUTHORSHIP VERIFIED AUTHOR; WITH ANALYTICS
Writers often write for more than one blog or website. Good writers are in demand, so they will tend to write for several different publications.