Blog
SEO vs SEM vs PPC: What’s Best for Your Business?
Why Digital Marketing? Have you Googled yourself lately?
Digital Marketing Facts: Statistics, Trends, & What’s New for 2022
Part One If you’re like us, you have a love-hate relationship with statistics. We love useful information about new digital marketing trends, and statistics tell us what’s happening in the field.
How to Use LinkedIn for Business in 2022
Though LinkedIn launched in 2003 as a social networking and job search site, it has evolved to be so much more—and that’s good news for your business. Its original intent to connect businesspeople and expand professional networks also makes it a great way to promote your brand, engage with potential customers, and drive traffic to your website.
Improving Workplace Culture During Trying Times
Quick quiz: Which of the following statements are true? 51% of people feel more loyal to their organization since the beginning of the pandemic.
Part 2: How Does Instagram’s 2022 Algorithm Affect Your Business?
Part 2: How to Reach More People on Instagram How can your business get more views on Instagram? Don’t worry, you don’t have to be camera-ready.
Part 1: How Does Instagram’s 2022 Algorithm Affect Your Business?
An even better question: “How can Instagram’s 2022 algorithm affect your business? ” In a great boon for users, Instagram has told us what drives their latest algorithmic decisions, and how we can use that knowledge to reach more people on Instagram.
What are YouTube Shorts?
Have you seen YouTube Shorts? YouTube Shorts are quick, catchy, vertical format videos of 60 seconds or less that appear on the hugely popular video sharing network.
WHAT’S NEW IN LOCAL SEARCH
I had a chance to interview Chris Silver Smith at DFWSEM and we had a really good conversation about local search. Here's a link to his SEO Blog.
The 5 Most Common SEO Mistakes Clients Make
There are so many elements to a sound SEO (Search Engine Optimization) strategy that it’s common for digital marketers to fail to see the forest for the trees. They are so focused on the more noteworthy, often complex, elements that they forget about the basics.